{"id":385,"date":"2024-07-01T15:05:40","date_gmt":"2024-07-01T13:05:40","guid":{"rendered":"https:\/\/auristelleportfolio.wordpress.com\/?page_id=385"},"modified":"2024-11-05T14:47:22","modified_gmt":"2024-11-05T13:47:22","slug":"redaction","status":"publish","type":"page","link":"https:\/\/auristelle-portfolio.fr\/?page_id=385","title":{"rendered":"R\u00e9daction"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"385\" class=\"elementor elementor-385\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8787320 e-grid e-con-boxed e-con e-parent\" data-id=\"8787320\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9280ba3 elementor-widget elementor-widget-text-editor\" data-id=\"9280ba3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.23.0 - 05-08-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<h1 style=\"text-align: center;\">M\u00e9moire de licence<\/h1><p style=\"text-align: center;\">Dans le cadre de mon m\u00e9moire de licence, j&#8217;ai \u00e9tudi\u00e9 les potentielles strat\u00e9gies efficientes de communication afin d&#8217;augmenter le recrutement dans les Maisons Familiales Rurales (MFR), d\u00e9marche essentielle pour leur p\u00e9rennit\u00e9 financi\u00e8re.<\/p><p style=\"text-align: center;\">Les MFR, qui offrent des formations par alternance, font face \u00e0 une baisse des effectifs sous statut scolaire, compens\u00e9e par une hausse en apprentissage. Pour optimiser le recrutement, j&#8217;ai propos\u00e9 d&#8217;accompagner les MFR dans l&#8217;utilisation de leur charte graphique et des r\u00e9seaux sociaux, de renforcer leur identit\u00e9 collective, et de mener des campagnes cibl\u00e9es pour les journ\u00e9es portes ouvertes, am\u00e9liorant ainsi la visibilit\u00e9 et la stabilit\u00e9 des effectifs.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ad5caf elementor-align-center elementor-widget__width-inherit elementor-widget elementor-widget-embedpres_elementor\" data-id=\"7ad5caf\" data-element_type=\"widget\" data-widget_type=\"embedpres_elementor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n\t\t<div class=\"embedpress-elements-wrapper \" id=\"ep-elements-id-7ad5caf\">\n\t\t\t\t\t\t\t\t<div id=\"ep-elementor-content-7ad5caf\" class=\"ep-elementor-content    ep-content-protection-disabled source-default\">\n\t\t\t\t\t<div id=\"7ad5caf\"\n\t\t\t\t\t\tclass=\"ep-embed-content-wrapper   \"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t<div id=\"ep-elementor-content-7ad5caf\" class=\"ep-elementor-content\n\t\t\t\t\t\t\t \n\t\t\t\t\t\t\t  ep-content-protection-disabled source-default\">\n\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t\t<div id=\"7ad5caf\" class=\"ep-embed-content-wraper \"  >\n\t\t\t\t\t\t\t\t\t\t<div class=\"ose-google-drive ose-uid-c53606835e024954578b0cea8cfb8067 ose-embedpress-responsive\" style=\"width:600px; height:600px; max-height:600px; max-width:100%; display:inline-block;\"><iframe allowFullScreen=\"true\" title=\"\"  width=\"600\" height=\"600\" data-src=\"https:\/\/drive.google.com\/file\/d\/1rPfL8BM0zyMx7srin2l_XkmSvE8m1QSp\/preview\"  src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe><\/div>\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\n\n\n\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bb51ae0 e-flex e-con-boxed e-con e-parent\" data-id=\"bb51ae0\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-45914c2 e-grid e-con-full e-con e-child\" data-id=\"45914c2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-53c8cad elementor-widget__width-inherit elementor-widget elementor-widget-embedpres_elementor\" data-id=\"53c8cad\" data-element_type=\"widget\" data-widget_type=\"embedpres_elementor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n\t\t<div class=\"embedpress-elements-wrapper \" id=\"ep-elements-id-53c8cad\">\n\t\t\t\t\t\t\t\t<div id=\"ep-elementor-content-53c8cad\" class=\"ep-elementor-content    ep-content-protection-disabled source-default\">\n\t\t\t\t\t<div id=\"53c8cad\"\n\t\t\t\t\t\tclass=\"ep-embed-content-wrapper   \"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t<div id=\"ep-elementor-content-53c8cad\" class=\"ep-elementor-content\n\t\t\t\t\t\t\t \n\t\t\t\t\t\t\t  ep-content-protection-disabled source-default\">\n\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t\t\t\t<div id=\"53c8cad\" class=\"ep-embed-content-wraper \"  >\n\t\t\t\t\t\t\t\t\t\t<div class=\"ose-google-drive ose-uid-dc681db71262be50b9034dd418ae382c ose-embedpress-responsive\" style=\"width:600px; height:600px; max-height:600px; max-width:100%; display:inline-block;\"><iframe allowFullScreen=\"true\" title=\"\"  width=\"600\" height=\"600\" data-src=\"https:\/\/drive.google.com\/file\/d\/1kPMDbBxeTx8H_PMtLEn8UnIKW8-5kXXy\/preview\"  src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe><\/div>\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\n\n\n\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c265fa elementor-widget elementor-widget-text-editor\" data-id=\"6c265fa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h1 style=\"text-align: center;\">Communiqu\u00e9 de presse<\/h1><p style=\"text-align: center;\">Pour les portes ouvertes des MFR, j&#8217;ai r\u00e9dig\u00e9 un communiqu\u00e9 de presse, dont le design a \u00e9t\u00e9 r\u00e9alis\u00e9 avec Canva. Ce communiqu\u00e9 a \u00e9t\u00e9 envoy\u00e9 aux journaux locaux de l&#8217;Orne et du Calvados, couvrant ainsi les secteurs g\u00e9ographiques des MFR. Mon objectif \u00e9tait de maximiser la visibilit\u00e9 de l&#8217;\u00e9v\u00e9nement en touchant directement les communaut\u00e9s locales par le biais de m\u00e9dias pertinents et influents.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>M\u00e9moire de licence Dans le cadre de mon m\u00e9moire de licence, j&#8217;ai \u00e9tudi\u00e9 les potentielles strat\u00e9gies efficientes de communication afin d&#8217;augmenter le recrutement dans les Maisons Familiales Rurales (MFR), d\u00e9marche essentielle pour leur p\u00e9rennit\u00e9 financi\u00e8re. Les MFR, qui offrent des formations par alternance, font face \u00e0 une baisse des effectifs sous statut scolaire, compens\u00e9e par [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_eb_attr":"","footnotes":""},"class_list":["post-385","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/auristelle-portfolio.fr\/index.php?rest_route=\/wp\/v2\/pages\/385"}],"collection":[{"href":"https:\/\/auristelle-portfolio.fr\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/auristelle-portfolio.fr\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/auristelle-portfolio.fr\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/auristelle-portfolio.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=385"}],"version-history":[{"count":99,"href":"https:\/\/auristelle-portfolio.fr\/index.php?rest_route=\/wp\/v2\/pages\/385\/revisions"}],"predecessor-version":[{"id":2652,"href":"https:\/\/auristelle-portfolio.fr\/index.php?rest_route=\/wp\/v2\/pages\/385\/revisions\/2652"}],"wp:attachment":[{"href":"https:\/\/auristelle-portfolio.fr\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=385"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}